General objectives
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General objectives


Main objective of DDOR Novi Sad is to maintain a leading position on the domestic insurance market. Therefore, we shall continue to:

  • provide full protection of the Insureds' interests with regard to covered risks,
  • further develop and improve the existing forms of coverage,
  • secure the basic shareholders' interests and the value of their capital,
  • ensure constant progress of business activities,
  • aim at implementing European business standards in insurance industry.

Key strategic elements

In order to accomplish the targeted goals, DDOR Novi Sad shall endeavor to provide for:

  • full application of the elements of real economy,
  • development of new lines of insurance products,
  • expand the volume of insurance, particularly with regard to natural persons and small and middle enterprises,
  • quality risk management,
  • full management of financial resources,
  • quality reinsurance protection,
  • development of new distributive and marketing channels,
  • harmonization of internal business processes.

Business orientation

In the period to come, main business activities of DDOR Novi Sad shall be orientated towards:

  • running their business policy and realizing their strategic objectives in conformity with prevailing economic conditions,
  • ensuring the quality of services along with assuming full responsibility for covered risks,
  • taking care of the Insured's financial position and adjusting levels of protection accordingly,
  • strengthening the company's market position and market share through offering inventive and attractive insurance products,
  • realizing the set development objectives with regard to the insurance portfolio,
  • comprehensive coverage on the territory of the Republic of Serbia,
  • introducing changes, particularly in the area of life assurance,
  • development of sales channels,
  • timely settlement and payment of claims,
  • increasing insurance funds,
  • providing different forms of support and assistance to insureds,
  • active participation in development of the culture of insurance,
  • foundation and development of daughter companies (DDOR-Auto etc.),
  • linking capital with other legal entities, when circumstances are appropriate,
  • stable functioning and further development and improvement of the organisation within the Company,
  • further investing into human resources,
  • introducing new technologies and latest IT systems,
  • maintaining presence both on domestic and international insurance and reinsurance markets.

Business principles

In their work, DDOR Novi Sad shall continue to focus on:

  • maintaining stability and security of business operations,
  • applying principles and standards of insurance industry,
  • ensuring economic interests of the policyholders,
  • consistent recognition of the standards of competence,
  • introduction of new trends in insurance business,
  • generation of profit,
  • full protection of the shareholders' interests,
  • inventiveness and enterprise in creating business policy.

Briefly


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